Resources
Straight answers, before you commit.
What to prepare, and what to think about before you message your clients.
Getting ready
What to gather before you start.
A little preparation makes any new website or system faster to set up.
- Your service list
- Every service, with its duration and price.
- Your working hours
- Regular hours, plus staff availability if you have a team.
- Your team
- Names, roles and the services each person provides.
- Where you work
- Your address, or the areas you serve if you are mobile.
- Your images
- Logo and portfolio photographs you have the right to use.
- Your client list
- Where it is kept today, and what clients have agreed to receive.
Client consent
Message clients who want to hear from you.
Good habits for any beauty business that sends reminders or promotions.
- Ask before you send marketing messages, and keep a record of the answer
- Make it easy for clients to unsubscribe, and honour it
- Collect only the details you really need
- Get a client's permission before you publish their photo or review
This is general information, not legal advice. Rules differ by country and channel.
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